
The times … they are changing. I didn't write about Steve Rubel's Twitter gaffe with PC Magazine when it happened. And for most, the story is over. Yet, for me, I'm still considering how it might represent some serious changes in media relations. BackgroundRubel is senior vice president at Edelman's me2revolution practice. Edelman is the largest independent global PR firm. So when Rubel put out a random Twit — “PC Mag...